How much does the Zero Hire Method cost?

The Zero Hire Method starts at £2,500 for the Group tier, £5,000 for Done-With-You, and £10,000 for Done-With-You Plus. All tiers include 90 days of active coaching and 12 months of access. There's a money-back guarantee if it hasn't paid for itself within the sprint.

Is this a course or do you actually build things?

This is not a course, not a tutorial, and not a prompt library. During the 90-day sprint, real automation systems are built on your machine, with you, week by week. You leave with a working AI team, not a certificate.

What kind of businesses does the Zero Hire Method work for?

The Zero Hire Method is designed for founder-led service businesses with 1-30 staff — particularly in hospitality, recruitment, accounting, and professional services. If you're paying people to do repetitive admin, data entry, or coordination work, it works for you.

How long does it take to see results?

Most clients see measurable time savings within the first two weeks. The full AI team is operational by day 90. The ROI guarantee means if the sprint hasn't paid for itself by then, coaching continues for free until it does.

Do I need to be technical?

No. The Zero Hire Method is designed for business owners, not developers. Matthew coaches you through every build. The systems run on your machine, you own everything, and you never need to write code.

What happens after the 90 days?

After the active 90-day sprint, you keep full access for 12 months. If something breaks, it gets fixed. If you want to add new automations, you get guidance. You're never left on your own.

What Is the Zero Hire Method? How Service Businesses Are Replacing Staff With AI

Q: What is the Zero Hire Method?

The Zero Hire Method is a 90-day coached sprint where an AI automation expert builds a fully operational AI team inside your business. Instead of hiring admin, bookkeeping, marketing, or ops staff, you get AI systems that handle these roles — saving £60K+ a year in staff costs.

The Zero Hire Method is a 90-day coached sprint that replaces your need to hire admin, bookkeeping, marketing, and operations staff by building AI automation systems directly inside your business. Instead of paying £25K–£35K a year per employee for repetitive work, you get an AI team that runs 24/7, never calls in sick, and costs a fraction of a single salary.

Why are service business owners looking for alternatives to hiring?

Here’s a number that should bother you: the average UK small business spends £60,000+ a year on staff doing work that AI can handle today. Not in five years. Not when the technology “matures.” Right now.

I’m talking about the admin who processes your emails and updates your CRM. The bookkeeper who chases invoices and categorises expenses. The marketing person who writes your LinkedIn posts and follows up with leads. The ops manager who onboards new clients and maintains your SOPs.

Every one of these roles involves repetitive, pattern-based tasks that AI handles faster, more consistently, and without a P45 at the end of it.

According to McKinsey’s 2025 workforce report, 60% of all occupations have at least 30% of activities that could be automated with current technology. For service businesses running admin-heavy operations, that number is closer to 70%.

The problem isn’t that business owners don’t know this. It’s that they’ve tried ChatGPT, watched the YouTube tutorials, copied the prompts — and nothing stuck. The gap between “AI can do this” and “AI is actually doing this in my business” is where most people get lost.

That’s the gap the Zero Hire Method closes.

How does the Zero Hire Method actually work?

The Zero Hire Method follows a four-step process built around what we call the four business engines: Acquisition, Delivery, Support, and Operations. Every business runs on these four engines, and every task inside your business falls into one of them.

Step 1: Map your entire business

Matthew jumps on your computer and maps every workflow across all four engines. Every task. Every hour wasted. Every process that’s been running on sticky notes and tribal knowledge. You see exactly where the money is going — and more importantly, where it’s being wasted.

Step 2: Classify everything

Every task gets tagged with one of three labels:

Automate — AI handles this completely. No human needed.
Assist — AI does 80% of the work, a human reviews or approves.
Keep — This requires human judgment, creativity, or a personal touch. Leave it alone.

This classification is called pod mapping, and it’s the foundation of everything that follows. No guesswork. No “let’s just see what AI can do.” You get a clear, honest picture of what’s worth automating and what isn’t.

Step 3: Build your AI team together

Over 90 days, real automation systems are built on your machine, with you, week by week. These aren’t theoretical — they’re live systems doing real work from week one.

Your AI Admin handles the inbox, books meetings, processes documents, and updates your CRM. Your AI Bookkeeper chases invoices, categorises expenses, and generates financial reports. Your AI Marketing Team writes posts, sends newsletters, and follows up with leads. Your AI Ops Manager onboards new clients, maintains processes, and runs health checks.

The key word is together. This isn’t a done-for-you service where someone builds in a black box and hands you a login. You’re in the room. You understand what’s being built. You can maintain and extend it yourself.

Step 4: 12 months of support

Something breaks? It gets fixed. Want to add a new automation? You get guided through it. For a full year after your build, you’re never left on your own.

What results can you expect from the Zero Hire Method?

Founding members of the Zero Hire Method are seeing three consistent outcomes:

£60K+ saved per year in staff costs they no longer need. That’s not a projection — it’s the actual salary spend that gets replaced when AI handles admin, bookkeeping, content, and client onboarding.

15+ hours per week back in their day. Hours that were going to email, data entry, scheduling, expense management, and other tasks that feel important but don’t actually grow the business.

90 days to a fully operational AI team. Not a year-long “digital transformation.” Not a 6-month consulting engagement. Ninety days of focused building, and you walk away with systems that run without you.

“I was about to hire two people. Instead, Matthew mapped my entire business, built automations across all four engines, and now I have an AI team handling my admin, bookkeeping, content, and client onboarding. The hours I’ve saved are insane.”

— Si Frewin, Service-Based Business Owner, Founding Member

Who is the Zero Hire Method for?

The Zero Hire Method is built for a specific type of business owner:

You run a service-based business with 1-30 staff
You’re paying people to do work AI could handle — admin, data entry, bookkeeping, scheduling, content creation, lead follow-up
You’ve tried ChatGPT and maybe even some automation tools, but nothing stuck because there was no structure, no support, and no one to build it properly
You want to grow revenue without growing headcount — more output, same team size (or smaller)
You’re in hospitality, recruitment, accounting, or professional services (though the method works for any service business)

It’s not for businesses that want to “learn about AI.” It’s for businesses that want AI actually working inside their operations, this quarter.

How is this different from hiring a developer or buying SaaS tools?

Three key differences:

You own everything. Every automation is built on your machine, in your accounts. There’s no vendor lock-in, no monthly platform fee, no “if we cancel, everything breaks.” You own the stack.

It works with your existing tools. The Zero Hire Method doesn’t require you to switch CRMs, change your email provider, or adopt a new project management tool. It automates the software you already use — even tools without official API integrations.

You can maintain it yourself. Because you’re in the room during every build, you understand how it works. When your business changes, you can adapt your AI team. You’re not dependent on a developer every time something needs tweaking.

Compare that to hiring a developer (£40K–£60K salary, months of onboarding, still need to manage them) or buying SaaS automation tools (monthly fees that compound, limited to what the platform supports, you’re locked into their ecosystem).

What does a typical AI team look like after the sprint?

By day 90, a typical Zero Hire Method client has four AI systems running:

AI Admin — Handles the inbox. Books meetings. Processes documents. Updates the CRM. Never calls in sick. Never hands in notice.

AI Bookkeeper — Chases invoices. Categorises expenses. Generates financial reports. Saves hours of mind-numbing admin every single week.

AI Marketing Team — Writes posts. Sends newsletters. Follows up with leads. Keeps the pipeline moving while you focus on delivery.

AI Ops Manager — Onboards new clients. Maintains processes. Runs health checks. Operations run smoothly without you babysitting them.

The specific automations depend on your business, but these four roles cover the work that’s costing most service businesses £60K+ a year in salary spend.